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Insights on HubSpot, Shopify, SEO and AEO from BLOOM Transitions.
Topics
HubSpot, SEO, AEO, Digital Marketing, New Zealand, Answer Engine Optimisation, AI SearchWhat Is Answer Engine Optimisation (AEO) & Why Do NZ Businesses Need It?
AEO helps your brand show up in AI-generated answers - ChatGPT, Gemini, Perplexity and more. Here's what it is, why it matters, and how BLOOM can help.
Tineke Madgwick ·
SEO, SEO Audit, AEO, Digital Marketing, Answer Engine Optimisation, AI SearchSEO vs AEO: How to Rank in Search and AI Answers
Learn the difference between SEO & AEO, why answer engines matter and how to optimise content for Google rankings, AI summaries, snippets & voice search.
Lucy Strack ·
HubSpot, SEO, shopify, WebsiteRedirects Explained: How 301 Redirects Improve SEO and User Experience
Learn how to set up redirects in Shopify and HubSpot to improve user experience and maintain SEO health by reducing 404 errors and preserving backlinks.
Lucy Strack ·
shopify, e-commerce, WebsiteShopify Photo Specs
Optimise your Shopify store with the right image specs for better aesthetics and faster loading times. Learn the ideal dimensions and tips for image compression.
Liv Loe ·
HubSpotBlind Spots in Your Database
Data Decay - Is your marketing database costing you more than it's worth? Get on top of the hidden issues and optimise your contact lists.
Lucy Strack ·
HubSpotLeveraging HubSpot’s Content Assistant
Boost your content creation with AI. Discover how HubSpot’s Content Assistant enhances efficiency, maintains your brand voice, and optimizes SEO for high-quality, engaging content.
Liv Loe ·
WebsiteThe Power of Website Design
Discover how seamless website design builds trust, boosts credibility, and drives conversions - essential for businesses to thrive in a digital-first world
Liv Loe ·
MarketingTips for Mastering Email in '25
Ultimate guide to mastering marketing emails with our comprehensive list of 2025 tips. Revolutionise your email marketing strategy with actionable insights built for success.
Lucy Strack ·
HubSpotBest HubSpot CRM features for small businesses
Discover how HubSpot CRM can transform your small business with its user-friendly features tailored for growth and efficiency.
Lucy Strack ·
How to Update Google Business Hours
Google Business Information | Make sure Business Information is accurate on Google Business Profile. Follow our step-by-step instructions on how to update Hours on Google Business Manager
Lucy Strack ·